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Creating Content for Social Media

Content Marketing doesn’t just exist within the realm of email marketing, websites and blogging. The world of social media is now one of the most compelling reasons for users to jump on the Internet. You’ve got Facebook, YouTube, LinkedIn, Twitter, Pinterest, Google+, Instagram, Snapchat, Tumblr… the list really does go on and on, and truthfully,
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Earn your Content Crown!

If the thought of ‘blogging’ makes you groan in despair and roll your eyes, then you’re not alone. Initially, blogging is one of those things you either love or hate. The reality is that as a small to medium sized business owner, writing and managing a blog for your business’s website is crucial for your
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Mass Marketing Days Are Over!

Not everyone thinks alike. People are different. It’s why some people will choose red while others will choose blue. Mass marketing casts a net over a reach as wide as possible in an attempt to reach a percentage of people within a specific geographical area. It’s why some fast-food companies will utilise billboards, television commercials
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How To Create Unskippable Ads

Have you ever clicked a link to watch a movie trailer you have been super interested to see, only to be faced with an advertisement that you are forced to watch the first five seconds of before you can press skip? I know it happens to me, but every now and again there is an
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Your Ultimate Facebook Checklist

Facebook can come with a steep learning curve for the uninitiated, particularly when running a business page. For this exact reason, we have put together a checklist for you to refer to whenever you feel the need to. For the Facebook beginner to the seasoned Facebook marketing professional, everyone can benefit from a checklist to
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Balance is Key! Organic & Paid Content on Facebook

You may well have heard the rumours that organic postings on Facebook (in other words content which is published for free) is on the decline. Yes, the rumours are true, but as we have discovered, there are some pretty valid reasons for this, and paid advertising on Facebook can really help your Facebook Return on Investment to
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Long Live the Video Content King!

You could be forgiven for thinking that with the enormous jump in popularity of visual content that you now need to be a mini-blockbuster producer on top of a business owner. Umm… yeah, right! The truth of the matter is that users on social media are engaging with visual content in all of its forms,
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Build Your Business Empire with Facebook

If you can utilise Social Media wisely, investing in effective Facebook Management can equal a serious Return on Investment. Facebook comfortably fits into the SponsoredLinX ethos of Traffic > Conversion > Engagement on all levels. It helps to drive traffic to your business, it helps to convert your leads, and it certainly helps in continuously
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Say Hello to Google’s Buy Now Button

In a move that really isn’t all that surprising, Google will soon be introducing a ‘Buy Now’ button for Product Listing Ads on mobile devices. With mobile search now outweighing search on desktops, it only makes sense for Google to expand in the direction. We take a look at the five Ws to see what’s
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How To Make Smart Decisions with your Onsite SEO

Our final blog in our ‘SEO Tips & Tricks’ Optimise Webinar takes a look at some of our best onsite SEO strategies. Onsite optimisation is any improvement made to the website architecture to make it easier for search engines to crawl and index the site. You must also ensure that your onsite SEO optimisation is
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